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“What Xerox is to photocopier and Colgate to toothpaste, Maggi is to noodles in India .”  -The Economic Times (2003) Had Julius Maggi been alive today, he’d definitely be a troubled soul, if the recent controversy surrounding the elevated levels of MSG (Mono Sodium Glutamate) and Lead (a toxic metal) in Nestlé’s flagship offering “ Maggi Noodles” is anything to go by. Strange enough, this controversy failed to elicit a response from Arnab Goswami and the likes! A mind-boggling slugfest to mislead & misinform and confuse & confound the public is being carried out serendipitously. Nevertheless, it is inevitable, this controversy will occupy the national conscious for a very-very long time. The brand Maggi, hence acquired by Nestlé SA in 1947, includes bouillons (a broth made of strained water in which beef or chicken has been cooked), soups, seasonings, sauce and the ubiquitous NOODLES. Nestle India had reported a nearly 24% increase in its first quarter net prof...

Saffron or Kesariya , as the color symbolizes, is a sign of sacrifice, renunciation of materialism and quest for light and salvation. As a color of choice for the drapery of sages, it emblematizes the renunciation of earthly and carnal pleasures to search for the ultimate truth and achieve a greater purpose in life. Saffron is, in fact, at the heart of Hinduism or Sanatana Dharma . Sikhs adore it and Buddhist monks adorn it. Curiously, saffron as a drape is forbade for the male Muslims as per the Sunnah . Some say, it’s a global symbol of sex. Be it Cleopatra or Alexander, The Great - none could fight shy from eulogizing its virtues. Pingali Venkaiah, the architect of India’s tricolor, might have had some noble intentions in his mind while choosing to place it at the very top of our flag. The saffron, for now, seems to be on the prowl; ready to engulf the other colors that constitute a complete India. The Saffron Brigade, as the BJP and Sangh Parivaar is (in)famously known ...